Motorsports provides opportunities for the world’s top carmakers to compete against each other with cars packed with cutting-edge technology.

The roars and smells of these glamorous vehicles permeate the racetrack, awakening something wild and passionate in the spectators sitting in the stands.

Every action of every car—from running to turning and stopping—has been refined and calibrated to the level of a single screw. But the gathered carmakers aren’t there simply to show off the meticulousness of their designs. They also study their rivals to look for new technologies and new approaches to car culture that they can use to shape the future of mobility—more technologically advanced, but also greener. You might say the racetrack is like an enormous lab.

Carmakers are not passive participants of motorsports. They also work tirelessly to grant a wish that many of their customers have—to be able to race in a car built by their favorite brand. This allows carmakers to explore the joy we derive from our cars so they can create vehicles and services for a more gratifying driving experience.

This is what motorsports is about.