LEXUS DESIGN AWARD 2023

LEXUS DESIGN AWARD was born from our belief that design can create the change we want in the world.

DESIGN FOR A BETTER TOMORROW

ANTICIPATE. INNOVATE. CAPTIVATE. ENHANCE HAPPINESS.

ABOUT THE AWARD

LEXUS DESIGN AWARD calls upon young creative talent around the world to “Design for a Better Tomorrow”. Since 2013, this international design competition has provided the chance of a lifetime for up-and-coming designers to win the prestigious award for innovative design excellence. Winners will be funded to build their prototypes with world-class Mentors, and reach unparalleled exposure to the global design community and media.

GUIDING PRINCIPLES

Imagine a world where design creates an enriched sense of happiness for all.

Start by thoughtfully considering people in diverse circumstances. Then, anticipating global challenges facing future society, engage in innovative ways which contribute to a sustainable future, yet seamlessly enhance the happiness of everyone.

When imaginative and captivating designs intersect with thoughtful solutions, that lead to a brighter future for all, design truly makes for a brighter future for people and society.

Please join us in Designing for a Better Tomorrow.

Learn more about the Program Details.

THE JOURNEY

LDA 2023

The 2023 Winners have embarked on a transformative journey to take their world-changing designs to the next level.

In this three-part series, follow their progress as they work together with their LDA Mentors to challenge their designs and themselves. The series will conclude with the grand unveiling of their final designs.

AVAILABLE NOW
01: THE WINNERS
02: THE CHALLENGES

COMING SOON
03: THE FINAL DESIGNS

PART 01: THE WINNERS

A NEW JOURNEY BEGINS

Top-left: Pavels Hedström, top-right: Jiaming Liu, bottom-left: Temporary Office (Vincent Lai & Douglas Lee), bottom-right: Kyeongho Park & Yejin Heo

From 2,068 entries originating from 63 countries and regions around the world, Lexus is pleased to introduce the four chosen LEXUS DESIGN AWARD 2023 Winners.

Pavels Hedström
Sweden, Based in Denmark
Jiaming Liu
China

Temporary Office
Singapore (Vincent Lai) & Canada (Douglas Lee), Based in USA
Kyeongho Park & Yejin Heo
Republic of Korea

The world-class panel of Judges comprising Paola Antonelli, Karim Rashid and Simon Humphries made their selections based on Lexus' fundamental principles for creating a prosperous society and a better future: Anticipate, Innovate, Captivate, and Enhance Happiness.

THE CHOSEN PROTOTYPES

Designer: Pavels Hedström, Sweden / Based in Denmark

See the winners, their designs, and insight from the LDA 2023 judges.

Winning entries continue the tradition of addressing issues and trends of the times with a view toward a better future for all. The four vigorous winning proposals aim at tackling particular social issues to help prepare for the decades ahead.

Speaking about the selection, Judge Paola Antonelli commented, “The Winners impressed us jurors because they were really striving to make the world a better place. That’s something many of the participants have in common, but they were doing it with even more elegance than the others”.

Judge Simon Humphries added, "I think the four Winners this time, perhaps the overriding factor for me personality was that they had a real simplicity about them. Wasn’t something that they were over designing, overthinking. They were simple, but they were also very emotive as well."

PART 02: THE CHALLENGES

New challenges, new possibilities

Pavels Hedström (Fog-X): "I think 'management' was the most challenging ... I need to coordinate everything and make it on time."

Their innovative prototypes made them Winners, but their stories are just beginning. Each Winner now faces the formidable challenge of taking their already innovative designs to the next level, transforming them from prototypes to final designs.

Elevating the stakes even further, the Winners have learned their final designs will be exhibited at Milan Design Week - a prestigious event that attracts global attention, making this an incredible opportunity to showcase their talent on an international level.

To prepare, they must overcome various challenges beyond aesthetic design including solving technical challenges, sourcing materials, and time management, while also ensuring the core functionality and uniqueness of their work are preserved.

Yuri pointed out about my storytelling which is actually my weakness...I need to brush up the narrative to tell the story behind the work.
Jiaming Liu
Designer of "Print Clay Humidifier"

Vincent Lai and Douglas Lee of Temporary Office (Touch the Valley), had online sessions with Sumayya and Yuri. "The sessions were like two wake-up calls for us that reminded us of a lot of important things, and we really appreciate them."

Fortunately, they aren't alone.

Leading up to Milan Design Week, they are receiving guidance from four world-class creators serving as this year's LEXUS DESIGN AWARD Mentors: Marjan van Aubel, Joe Doucet, Yuri Suzuki, and Sumayya Vally.

The workshops have already begun, and the Winners have started to gain new insights and perspectives.

Vincent Lai and Douglas Lee from Temporary Office commented: "When we think about 'research', we think really a lot about Sumayya Vally's past works and how she had organized everything to argue her position. She starts from her personal background and her personal background leads to her practice... and that's exactly the way we try to work on our current project as well".

Kyeongho Park & Yejin Heo reflected on advice from Yuri Suzuki: "Yuri pointed out it’s really important to show the identity of Zero Bag again. The concept of Zero Bag is very different from what people are familiar with, so for the coming few weeks, we are going to work on how to tell people about the uniqueness of Zero Bag to make a strong identity for the work".

MORE FROM BEHIND THE SCENES

Kyeongho Park & Yejin Heo (Zero Bag):

"After the session with Sumayya, we are sure about the three directions of usage but not sure if they will persuade consumers. So we would like to see how other people react to see how Zero Bag works, especially from professionals".

PART 03:

THE FINAL DESIGNS

COMING SOON
The four Winners are currently completing the final touches on their designs in preparation for Milan Design Week.

The final designs will be unveiled on April 17th at Milan Design Week.

EXPLORE MORE

LEXUS DESIGN AWARD 2023

Program DetailsJudges & MentorsPast Winners

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