The international design competition “LEXUS DESIGN AWARD”, which began in 2013 with the aim of supporting and nurturing the next generation of creators, has been renamed “Discover Together” and launched as a new initiative.
Creators who Lexus resonates with, will reinterpret the Lexus brand vision and philosophy and express them with their own unique creativity.
The theme for 2026 is: DISCOVER YOUR SPACE
Explore the evolution of mobility from simply “transporting people” to “discovering the idea of personal space,” as showcased in the LS CONCEPT next-generation chauffeur car unveiled at the recent Japan Mobility Show. Each creator will present their own interpretation of this concept through their distinctive creative discipline.
The time and location the exhibits are to be unveiled will be announced soon. Please look forward to this new challenge from Lexus and the creators.
Team Introductions
Team Introduction:
A creative duo formed by film director Kyotaro Hayashi and art director Yumi Kurotani. They aim to create experiences centered on beauty and sensibility by weaving together diverse elements such as light, sound, space, motion graphics/video, and texture.
Team Introduction:
A team of a fashion designer, an architect, and artists based in Italy, creating works at the intersection of fashion and spatial design.
Team Introduction:
Random Studio is a spatial experience design studio based in Amsterdam and Paris, creating spaces that change and evolve based on their interaction with people, architecture, nature, and technology.
Team Introduction:
The Lexus in-house designers and Japanese craftsmen team transcends craftsmanship, creating composite art that goes beyond time.
A LEXUS FUTURE DISCOVERED TOGETHER
Simon Humphries, Chief Branding Officer, speaks about the Lexus’ vision and aspirations embodied in “Discover Together,” as well as the worldview LEXUS aims to create through collaboration with creators.
