LEXUS DESIGN AWARD
Lexus invites today’s emerging design leaders to ‘Design for a Better Tomorrow’ for an extraordinary chance to achieve recognition on the world stage.
Concepts must anticipate a challenge of the future, address that challenge with an innovative solution, and captivate the imagination with its exceptional design.
Open to professionals, students and design enthusiasts around the world. Entrants are individuals who have reached the age of majority in their home country. Last year, creators from 65 countries submitted design proposals, many of which leveraged the power of technology to design for a better tomorrow. The submissions spanned across the categories of Industrial Design, Architecture, Technology/Engineering, Interior Design, and Fashion Design.
6 Finalists will be chosen to attend Milan Design Week where prototypes of their submitted proposals will be exhibited at the 2020 Lexus Design Event. At Milan, the 6 Finalists will present their works to a panel of esteemed judges and one Grand Prix Winner will be selected.
Before exhibiting in Milan, Finalists will be invited to New York City to participate in a workshop with world class design professionals serving as Mentors to develop their prototypes. There will be continual follow-up by the Mentors as the Finalists devlop their designs into physical prototypes. Prototype production costs up to 3 million JPY (over $25,000 USD), including tax, will be covered.
Finalists will receive an Award Certificate and PR assistance through an Award Press Kit.
The Judges will select 6 Finalists from the Entries received.
The shortlist and the Finalists will be selected based on the following judging criteria:
Does the concept and design anticipate not only the needs of the user experience, but the needs of society?
Does the design demonstrate the new thinking and originality in its proposal and execution?
Is the design intriguing and compelling when realized in concept and execution?
The same criteria is the basis in selecting the Grand Prix Winner at Milan Design Week.
6 Finalists will be chosen by the middle of December 2019 and notified by email (only to the Finalists, unless extended deadline). Please note that only the shortlisted applicants will be notified. The Finalists will be announced on Lexus official website in end January 2020.