Motomachi:
Masters at work

Motomachi:
Masters at work

Craftsmanship

July, 2018

MEET THE LEXUS MASTER CRAFTSMEN AT MOTOMACHI - ONE OF THE MOST SOPHISTICATED AUTO FACTORIES IN THE WORLD.

What makes the Lexus plant truly unique to all other automotive plants around the world isn’t just its intuitively-designed facility or next-generation technology.
It’s the people.

At Lexus’ Motomachi plant in Japan, the LC is manufactured by a team of Takumi master craftsmen and some of the most exceptional skilled workers in the world. Balancing some of the most innovative technologies ever developed and an unrivaled level of attention to detail, Motomachi is now one of the most sophisticated auto factories in the world.

Originally the pioneering plant of the iconic, hand-crafted LFA sports coupe, Motomachi makes use of the same technical skills and level of manufacturing detail in the production of the premiere Lexus coupe.

Some may wonder… Why does the LC need eight Takumi craftsmen, each a master of specific manufacturing processes? Or a factory with the latest technology — but still requiring each team to fulfill thousands of quality checks by human eye and touch?

Or factory color and lighting specifically calibrated to enhance every worker’s vision for spotting imperfections?

Because with the Lexus LC, drivers and passengers alike expect a car built to the highest of standards. To know that every detail, regardless of size, is designed to elevate their senses and exhilarate their soul.

The final stage before a Lexus reaches the customer is a test drive on a purpose-built track by a craftsman trained in performance driving. This final point is yet another manifestation of the brand’s belief in the power of the attention to details that only humans – the greatest machine ever created – can provide: Lexus relies on the master’s highly sensitive touch for assessing vehicle feedback through the steering wheel and making sure that all parts are working securely.

It is through this perfect marriage between expert craftsmanship and emotion, state-of-the-art technology and a pristine work environment that Lexus creates amazing experiences, delivering some of the finest cars ever built.

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